How Our "Knockout Deal" Mystery Box
Works: The Smart System Behind the Surprise

 

Think of it not just as a sale, but as a brilliant ecosystem where every customer gets exactly what they value most - inspired by the way airlines make travel work for everyone.

On a flight, first-class passengers support the journey and enjoy total customisation: their exact seat, meal, and timing. This allows the airline to offer incredible economy fares to travellers who prioritise destination over decoration. Everyone arrives safely, but their experience is tailored to their desires and budget. 

Our boxing glove model operates on this same ingenious principle:

For the "First Class" Buyer (The Connoisseur):

You know the exact style, colour, and design that motivates you. You want perfection, and you get it. By purchasing a guaranteed, specific glove at its full retail price (£150-£200), you’re not just buying equipment - you’re playing a crucial role in the ecosystem. As a thank you, we ensure your experience is flawless, including premium perks like matching hand wraps, tape & beanie.

For the "Fantastic Economy" Buyer (The Value-Seeking Champion):

This is where our Mystery Box comes in. You tell us the two things that truly matter for performance: weight and closure type (laces or Velcro). We guarantee that. The mystery is in the style of glove and colour.

Here’s the clever part: This allows us to perform a bit of inventory alchemy. Due to Empire offering 20 colour ways on our glove styles we can include a stunning glove from a colour way that might be moving slower, or a classic style that’s simply waiting for the right fighter. You receive premium boxing gloves (worth £150-£200) for £75, and we efficiently turn slower moving stock into empowering cash. It’s a perfect synergy that ensures we can launch each glove style in as many colours as possible.

Why This is a Win-Win-Win:

  • You Win: You get professional-grade quality at an unbeatable price, tailored to your functional needs (weight & fit), plus the thrill of a surprise reveal.
  • We Win: We manage inventory smartly, introduce our brand to savvy athletes, and keep our community vibrant and growing.
  • The "First Class" Community Wins: Their premium purchases ensure we can continue crafting the top-tier, perfect-match gloves they love, with all the exclusive perks.

In essence, you choose your journey:

  • The Guaranteed Path: Pay full price for total creative control and exact perfection.
  • The Adventure Path: Pay a discounted price for guaranteed performance specs and the excitement of a surprise, knowing you’re getting an incredible deal on the same core quality.

Both paths are crucial. Together, they create a sustainable cycle that lets us craft exceptional equipment for every kind of fighter. It’s not a discount—it’s smart, shared value.